Experience
Intuit Credit Karma - Associate Creative Director
Jun 2023 - Jul 2026 / Oakland, CA
Directed creative strategy and execution across paid and owned digital channels including email, landing pages, social, video, and in-app experiences for 130M+ members.
Led direction and mentored creatives across multiple product verticals, while managing external agency partners to maintain high standards from concept through launch.
Partnered with lifecycle marketing, growth, and product leadership to convert performance analytics and member insights into high-converting creative frameworks, directly driving member acquisition and engagement.
Scaled production efficiency by leveraging technical capabilities across product design, web coding, and design systems to deliver high-volume personalized assets.
Intuit Credit Karma - Senior Designer / Designer
Sep 2019 - Jun 2023 / San Francisco, CA
Designed and produced high-performing creative for paid and owned digital channels, driving member acquisition, onboarding, and retention.
Established core design patterns and innovative executions that elevated visual quality while maintaining strict brand consistency.
Collaborated with writers, art directors, motion designers, product managers, and engineers to build compelling digital experiences and code solutions for key features.
Creative Blue - Visual Designer
Jul 2018 - Sep 2019 / Remote
Designed high-impact brand campaigns and executive presentation systems for high-growth startups and Fortune 500 clients.
Partnered with creative directors, developers, and animators to translate complex narratives into elevated visual designs and digital assets.
Drove brand identity, shaping visual frameworks for client keynotes and high-stakes speaking engagements.
The Companion Group - Graphic Designer
Sep 2016 - Aug 2018 / Berkeley, CA
Designed print collateral and custom packaging, preparing precise dielines, vendor-ready prepress specs, and catalog layouts in close coordination with commercial printers.
Photographed in-house studio assets—managing staging, lighting, and post-production—to deliver high-resolution imagery for packaging and marketing materials.
Partnered with industrial design and marketing teams to take retail print assets and packaging concepts from ideation to final production.
AVUE Inc. - Graphic Designer & Marketing Manager
Dec 2015 - Sep 2016 / Sunnyvale, CA
Led end-to-end creative and marketing execution, driving brand strategy through email campaigns, event marketing, direct mail, and print collateral.
Managed WordPress website updates across front-end design and back-end maintenance while representing the brand at national trade shows.
SKILLS
Leadership & Strategy
Creative Direction
Brand Strategy & Architecture
Multi-Channel Campaigns Strategy
Agency Management
Team Mentorship & Operations
Design & Product
UX/UI Design
Digital Product
Systems Design
Motion & Video Strategy
Packaging & Print
Technical
Figma
Generative AI
Illustrator
Photoshop
HTML/CSS
Front-End Development
Education
Bachelors Degree, Graphic Design
Cal State East Bay University
Hayward, CA
2015
Full Stack Web Development
UC Berkeley Extension
Berkeley, CA
2019
User Experience Design
General Assembly
Remote
2024
Volunteer
The Marine Mammal Center
Education Docent
Sausalito, CA
09/2024 - 12/2024
Provided ocean conservation education and guest engagement at The MarineMammal Center, guiding visitors through patient viewing areas and communicatingcomplex environmental issues like marine biology and climate change.